I think Mary Portas is an amazing woman. When she gives something her seal of approval, I think its worth noting. So in my quest for amazing charity shops, I found Mary Portas's endorsement of the Crusaid shop in Pimlico. Crusaid has now been reinvented as The Boutique and it is pretty swanky for a charity shop. It is managed by the Terrence Higgins Trust which is the largest voluntary sector provider of HIV and sexual health services in the UK. It never ceases to amaze me how customer service is often so much better in a charity shop than a say a high street or designer store. The people that work here are often volunteers and not on big bucks but they are always willing to help. Needless to say, customer service was top notch at The Boutique too.
Charity shops are becoming more and more up-market these days and this particular one is a good example. The stock here included brand new Liberty silk scarves (donated by Liberty), Burberry and Tods bags, couture from Balmain and Dior etc. The shop had two rooms; one that focused on art, home decor and books and the other mainly fashion with a sprinkling of all sorts of other things too. I was particularly impressed by its collection coffee table books on travel and fashion and its vintage china.
The Boutique is a short walk from the Pimlico tube station and they also have log where they take note of any items you may be particularly interested in. I've listed vintage Chanel, Givenchy and Mulberry and am eagerly waiting for a phone call. Happy charity shopping! Ann x